{"id":8132,"date":"2021-11-12T10:31:41","date_gmt":"2021-11-12T09:31:41","guid":{"rendered":"https:\/\/build.or.at\/?post_type=portfolio&#038;p=8132"},"modified":"2021-11-30T11:53:27","modified_gmt":"2021-11-30T10:53:27","slug":"choyce","status":"publish","type":"portfolio","link":"https:\/\/build.or.at\/en\/startups\/choyce\/","title":{"rendered":"choyce app"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row full_width=&#8221;stretch_row&#8221; awb_type=&#8221;image&#8221; awb_parallax=&#8221;scroll&#8221; awb_parallax_speed=&#8221;0.5&#8243; css=&#8221;.vc_custom_1636710100676{margin-bottom: 0px !important;padding-top: 260px !important;padding-bottom: 160px !important;background-image: url(https:\/\/build.or.at\/wp-content\/uploads\/2021\/11\/header-choyce.jpg?id=8134) !important;}&#8221; el_class=&#8221;background-attachment-fixed&#8221;][vc_column][vc_column_text el_class=&#8221;headline-subpages&#8221;]<div class=\"eds-animate edsanimate-sis-hidden \" data-eds-entry-animation=\"fadeInLeft\" data-eds-entry-delay=\"0\" data-eds-entry-duration=\"0.5\" data-eds-entry-timing=\"linear\" data-eds-exit-animation=\"\" data-eds-exit-delay=\"\" data-eds-exit-duration=\"\" data-eds-exit-timing=\"\" data-eds-repeat-count=\"1\" data-eds-keep=\"yes\" data-eds-animate-on=\"load\" data-eds-scroll-offset=\"\"><\/p>\n<h1>Choyce<\/h1>\n<p>Wardobe app<\/p>\n<p><\/div>[\/vc_column_text][\/vc_column][\/vc_row][vc_row gap=&#8221;35&#8243; css=&#8221;.vc_custom_1629462563199{margin-top: 20px !important;margin-bottom: 60px !important;}&#8221;][vc_column css_animation=&#8221;fadeInLeft&#8221; width=&#8221;1\/3&#8243; el_class=&#8221;portfolio-facts&#8221;][vc_single_image image=&#8221;9069&#8243; img_size=&#8221;medium&#8221;][\/vc_column][vc_column css_animation=&#8221;fadeInRight&#8221; width=&#8221;2\/3&#8243;][vc_custom_heading text=&#8221;Description&#8221; font_container=&#8221;tag:h2|font_size:42|text_align:left|color:%230a0a0a&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;custom-headline-left&#8221;][vc_empty_space height=&#8221;16px&#8221;][vc_column_text]A major problem that luxury fashion labels have spent years trying to solve is how to get in contact with their customers and how to establish regular communication in order to generate more profound data. The challenge is to develop fashion e-commerce marketing that can be individualized. Another problem is a characteristic of the target group: affluent people interested in fashion, especially from generation Z (born in \u00a01997-2010) are constantly on the lookout for new trends and fashionable outfits. As they undertake time-consuming and stressful shopping expeditions they often find it hard to guess whether new items will really match clothes they already have.<\/p>\n<p>The app is designed to solve this problem. However, the central feature of the Choyce digital wardrobe is that it can suggest outfits for different occasions and weather conditions at the press of a button.[\/vc_column_text][vc_separator][vc_empty_space height=&#8221;16px&#8221;][vc_row_inner][vc_column_inner width=&#8221;1\/4&#8243;]<div class=\"icon_box icon_position_top no_border\"><div class=\"icon_wrapper\"><div class=\"icon\"><i class=\"icon-lightbulb-line\" aria-hidden=\"true\"><\/i><\/div><\/div><div class=\"desc_wrapper\"><h4 class=\"title \">Product \/ Service<\/h4><div class=\"desc\">Wardobe app<\/div><\/div><\/div>\n[\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;]<div class=\"icon_box icon_position_top no_border\"><div class=\"icon_wrapper\"><div class=\"icon\"><i class=\"icon-users\" aria-hidden=\"true\"><\/i><\/div><\/div><div class=\"desc_wrapper\"><h4 class=\"title \">Team<\/h4><div class=\"desc\">Michel Steiskal | Business &amp; finance<br \/>\nMaximilian-Valentin Longinus | Design &amp; marketing<br \/>\nLukas Mutterlose | Fullstack development<\/div><\/div><\/div>\n[\/vc_column_inner][vc_column_inner width=&#8221;1\/4&#8243;]<div class=\"icon_box icon_position_top no_border\"><div class=\"icon_wrapper\"><div class=\"icon\"><i class=\"icon-link\" aria-hidden=\"true\"><\/i><\/div><\/div><div class=\"desc_wrapper\"><div class=\"desc\"><br \/>\n<\/div><\/div><\/div>\n[\/vc_column_inner][\/vc_row_inner][vc_empty_space height=&#8221;16px&#8221;][vc_row_inner][vc_column_inner width=&#8221;1\/3&#8243;][\/vc_column_inner][vc_column_inner width=&#8221;1\/3&#8243;][\/vc_column_inner][vc_column_inner width=&#8221;1\/3&#8243;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row full_width=&#8221;stretch_row&#8221; awb_type=&#8221;image&#8221; awb_parallax=&#8221;scroll&#8221; awb_parallax_speed=&#8221;0.5&#8243; css=&#8221;.vc_custom_1636710100676{margin-bottom: 0px !important;padding-top: 260px !important;padding-bottom: 160px !important;background-image: url(https:\/\/build.or.at\/wp-content\/uploads\/2021\/11\/header-choyce.jpg?id=8134) !important;}&#8221; el_class=&#8221;background-attachment-fixed&#8221;][vc_column][vc_column_text el_class=&#8221;headline-subpages&#8221;] Choyce Wardobe<span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"author":11,"featured_media":10424,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"","meta":{"_acf_changed":false,"inline_featured_image":false},"portfolio-types":[336],"class_list":["post-8132","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio-types-run"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - 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